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Pelephone is a mobile network operator in Israel, and also the first company to offer mobile telephony services in Israel. Due to this, the brand-name "Pelephone" became the genericized trademark for mobile phones in Israel, regardless of service provider. The company is a subsidiary of the Israeli telecommunications conglomerate Bezeq, which is also the principal provider of terrestrial telephone service in the country.
Pelephone was founded as a company in 1985 as a joint venture between Motorola and Tadiran, after Motorola was awarded the contract to build Israel's first mobile phone network in November 1983. Pelephone began operations of its mobile phone network in March 1986.
In 1994, Bezeq acquired 50% ownership of Pelephone, and in 2004 acquired full ownership of the company from its co-owner Motorola.In December 2011 Pelephone became the host network of "Rami Levy Communications", the first MVNO to begin operating in Israel.
The Pelephone network started as AMPS/NAMPS in the 850 MHz band. In the mid-to-late 1990s it converted to IS-95 CDMA and later added CDMA2000/EV-DO capabilities as well.
A UMTS network in the 850/2100 MHz bands was launched in early 2009 and in March of that year, Pelephone stopped selling cellphones that use the CDMA system. In mid-2010, the UMTS network was upgraded to HSPA+. In 2014 the company launched an LTE network in the 1800 MHz band.
As of June 2016 Pelephone had 2.26 million wireless subscribers.
